Who we are 1


we are

Together Our Impact Is Greater

My name is Johnny Eliades, founder and owner of the IE International Group, a group of companies whose purpose is to create success stories in business. For as long as I can remember, I have always had big dreams to help people achieve their greatness. Like many others, I found myself in difficult situations over 25 years ago. Because of those difficulties, I became involved in personal development. I put up my hand and asked for help.

Over the years, I found that other people were no different, and they were facing the same problem I faced so often. It inspired me to change my focus from only the numbers to the other areas of people’s lives. I started the Johnny Eliades International, focusing on training, coaching, and strategy. I wanted to help people by serving them with the knowledge others taught me over the last 25 years.

So, what did I do?

I started a foundation called Johnny Eliades Foundation with the fundamental principle of giving. Something happens when you to give to others without expecting anything in return.

The Johnny Eliades Foundation is a registered Non-Profit Organisation (NPO NO 244-825). You can contribute from your business, and it will be tax-deductible. 

The aim and objective of the Johnny Eliades Foundation is primarily geared towards the belief that in order for any business to succeed and as a result, live in abundance, it is of utmost importance to understand that people are the greatest asset to any business, community, and country.

The main objective of the Johnny Eliades Foundation is sustainability and development for the business and the individual to raise standards and self-esteem to impact South Africa with hope of new possibilities for the future.

The Johnny Eliades Foundation focuses on the individual with an abundance to offer as opposed to those just meeting the basic needs many take for granted. Our Foundation’s belief is that this situation can be changed within the educational and skills sphere ensuring the building of great business.